Surton » Marketing and Advertising http://www.surton.com Shopping reviews and information. Sun, 06 Jun 2010 00:26:08 +0000 http://wordpress.org/?v=2.8.2 en hourly 1 Settle for Nothing Less Than the Best Results http://www.surton.com/business/marketing-and-advertising/settle-for-nothing-less-than-the-best-results/ http://www.surton.com/business/marketing-and-advertising/settle-for-nothing-less-than-the-best-results/#comments Wed, 03 Feb 2010 18:29:05 +0000 admin http://www.surton.com/?p=47 Finding the results that you want in any given situation means that you are going to have to look for the ways that work best to achieve them because often process is the absolute core component to actual success. Without the right process we are bound to continue seeing the results we already have which we do not want to fall into the trap of. There are ways of getting new business and one of the best is through the proper application of what can be gained through getting hand copy leads. These can make a huge difference to a company that would otherwise buy the cheap leads that every other company in their market already has and has already marketed to. The main thing in our modern era is to differentiate and find a new way to approach our leads so that we can actually establish a real connection with them that is going to change their interest in our product from casual to flat out serious. This is the key transformation that must take place in order to get the best possible results that we possibly can.

You can nearly guarantee that these types of leads are going to lead to a higher turn over, especially if the sales professionals or marketers are genuinely serious about getting good results. These are not the over beaten customers who are tired of hearing everything, these are the new breed that want to be able to get what they want and get a good deal doing it.

]]> http://www.surton.com/business/marketing-and-advertising/settle-for-nothing-less-than-the-best-results/feed/ 0 Add A Boost To Phone Sales With Fresh Leads http://www.surton.com/business/marketing-and-advertising/add-a-boost-to-phone-sales-with-fresh-leads/ http://www.surton.com/business/marketing-and-advertising/add-a-boost-to-phone-sales-with-fresh-leads/#comments Tue, 22 Sep 2009 22:37:42 +0000 admin http://www.surton.com/?p=45 I hate company phone lists. Every single sales list given to me by my employer is useless…I might as well be calling numbers from the phone book, and I would probably get better sales results that way. This is often a complaint made by other telemarketers that are thrust into one of the most difficult sales industries without a paddle. That is why more of us are turning to buying our own sweepstakes leads to get the job done.

The truth about those lists you get from your work is a harsh reality. Each one is made up of random marketing leads that are purchased from a marketing survey company. Those consumer watchdogs will put together names from all genres to put into one list. You can imagine why this is totally useless within the context of a single sales category.

But when you buy your own hard copy sweepstakes leads you are making an investment. These are different than what you get at work. They are filtered, recent, and unique. Each one is handwritten to provide each telemarketer with numbers no one else has. Those numbers are from people who have recently entered into lotteries, drawings, or other contests.

Because they are eager to find out if they won something they entered, they are more willing to listen to your sales pitch. Even if they realize it is not what they submitted their name to, the deals are usually too good to pass up, so they will buy the product or service you are offering the gift for.

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